Audi’s Augmented Reality Calendar With No Cars
I really like the use of technology, especially the fact that the car can be dynamic along with additional layers of engagement such as sound.
Where I think this fails is it works well for an individual user experience but it requires the app and the knowledge of how it works for the uninitiated to get the same experience. So to some people who may see the calendar on the wall without the context, it is just a calendar without cars.
