22 May 2012

David Beckham plays Beethoven with a football

For the latest Samsung Galaxy advert Becks fires footballs at a wall of drums to play Beethovens Ode To Joy.

Now at first we thought it must have been fiddled with some sort of camera trickery and he couldn’t possibly be as accurate as that but apparently it is all him and he did it in one take. Yeah right.

21 May 2012

Panasonic Lumix : Pro vs Amateur

This is a simple idea executed with a nice and functional site.

What I like about the idea of Pro vs Amateur is Panasonic can't lose. 

It's a win win whether the pro or the amateurs win because there both using the Lumix kit and showcasing the quality of pictures it takes along the way. The vote functionality (with the reveal) is a great way to get people engaged.

The user journey is pleasant and the options for the social sharing is present but not a mandatory, so a nice value add.

Solid.

(download)

20 May 2012

Advertising is over

20 May 2012

Well this is a new and interesting way to see underwear!

Well, I haven't seen anything that pushes the boundaries like this since the classic Agent Provocateur viral with Kylie.

It's interesting, well shot with nice production value and with a fun twist. But this is NSFW and no age verification needed to view it.

I'm sure it'll get people talking. 

(download)

17 May 2012

Coke + Olympic sponsor = create my beat

Not a bad extension to the current campaign.

Nothing new in regards to playback of your social profile content, but good production value.

(download)

16 May 2012

Our mobile planet

A cool mobile resource.

The Our Mobile Planet research was commissioned by Google and conducted by Ipsos MediaCT in partnership with the Mobile Marketing Association and the Interactive Advertising Bureau.

OurMobilePlanet.com provides access to the full set of data from this research through a powerful chart creation tool or the direct download of full country level data files. Businesses can use the data on the site to gain a deeper understanding of the mobile consumer and make data-driven decisions on how to use mobile to help grow their business faster.

(download)

14 May 2012

Eclectic Method's 17 minute MCA Tribute

All that Beastie Boys goodness in a 17 minute remix.

Boom!

8 May 2012

Stride Gum: The World¹s Longest Banner Ad

Niiiiiice!

8 May 2012

Infographic: Features your next smartphone may have

(download)
No surprises here but a nice consolidation of various info in the infographic form.

7 May 2012

topography augmented reality sandbox = cool

In one of the coolest examples of AR in a while, researchers at UC Davis have created an AR sandbox which overlays a real-time, virtual, colored topographic map on sand surface.

This shows the potential of this kind of tech and the amazing opportunities still to be discovered.

Nigel Hammersley's Space

A collective of things I find eiher cool or interesting.

You can also keep in touch using the following neat interweb applications.

Twitter: @designpimp
Linkedin: http://nz.linkedin.com/in/nhammersley
Email: nigel@hipshot.co.nz

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Nigel Hammersley