The Wrangler site has an interesting way of showing the latest collection. The video is pretty sweet but it’s the transitions between the different scenes that bring it to life and is a nice point of differentiation. Nice work Wrangler. http://www.wrangler-europe.com/wrangler/
For some reason the create your own playlist genre seems to be popular at the moment. This is some goodness from the talented lads at Fracture. http://beta.mixtape.co.nz/
Not a new concept to provide a custom experience based on a feed from your Facebook profile, but this idea had so much potential when it comes to using your social data to predict what car might be best for you (especially when it has access to data like family members, locations, interests etc). It was rather clunky but the integration was slick, it was just a shame that the end was a bit flat and it could’ve done a better job at closing the loop. https://apps.facebook.com/kia_like_lab/
A nice and simple idea to crowd source the classic mix tape compilations. Also a nice way to get introduced to some new music. http://everyonesmixtape.com/
The all-new Chevy Sonic is up for adventure. Turbocharged, connected and fun to drive. So it’s all about adventures and firsts and the folk at Chevy Sonic have created a site to encourage behavior and engagement. The most fun part is watching the car completing a few firsts: http://letsdothis.com/stunts